Insights on merchant trust, AI governance, and building for African markets.
Most platforms check a merchant once and never again. We analysed 12 months of complaint data across Lagos markets to understand what goes wrong — and when.
Read article →From quality gate to duplicate detection — a deep dive into the inference architecture that assesses merchant evidence in under 4 seconds.
Read article →A trust badge is only useful if consumers understand what it means. How we designed the badge system for low-literacy and low-connectivity environments.
Read article →Automated risk scores that affect merchants' livelihoods require accountability. How we designed human-in-the-loop governance to meet NDPR requirements.
Read article →A single number can't capture merchant trust. We explain each component — complaint volume, evidence quality, verification recency, and more.
Read article →We publish monthly on product decisions, engineering deep-dives, and compliance in African markets. Subscribe or follow us on X / Twitter and LinkedIn.
To pitch a guest article: blog@evodira.com